18 September 2009

Which Takes Prominence - Service to Others Or Monetizing Business Activities?

Based on my observations, when business owners focus on making money first, service to others often suffers. However, when those same business owners shift their focus instead to "service first," the ideas and money seem to flow much easier.

Why?

I cannot say definitively because many factors are involved, but let's explore what's behind each approach.

Money first

Until we live in a society in which each person takes only what s/he needs and gives in equal measure based on individual abundance, choices, talents and strengths (this is the subject of a very different article!), we all agree cash money is the method of exchange for goods and services.

Okay. With that said, when we approach business with a "how can I monetize my _______________ (ideas, newsletter, information, Web site, expertise, etc.)" mindset, inherent is a myopic perspective. Our viewpoint is so narrow, we limit ourselves without even realizing it. A "Money first" mentality can only ever deliver money first... above everything else. Service takes its place as a second priority, if at all.

Service (and people) first

When we grow business based on how we can best serve others and that is the heart's true desire, a spiritual/magical element is introduced to facilitate our success. It not only allows us to achieve our money-based goals, but it does so in a much more creative and supported fashion. On some level it just "makes sense" and "feels better" based on recent energetic and cultural reprioritizations around money.

A "Service and People first" mentality delivers results and relationships. Money and deep fulfillment just seem to follow organically.

There's nothing wrong with money. Depending on your personal relationship with money, though, it can be hard to generate more by focusing exclusively on money first. What makes the process easier is opening up to greater possibility. It begins by asking yourself...

How can I best serve others with my efforts?

A simple shift in thinking is all that's required. The result is a beautiful fusion that meets both economic needs and philanthropic desires.



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