Transform Adversity Into Personal Triumph

Recently, I had the pleasure of being interviewed by Pete Winiarski of the Institute of Success and Goal Achievement. Listen to the 60-minute interview now. Enjoy!

Following is the marketing content authored by Pete to promote the call.

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Is there a traumatic event in your past holding you back in some way? Here are common examples:

1. You just received a pink slip and lost your job.
2. You had a parent, child, sibling, or close friend die unexpectedly.
3. You just ended a long-term relationship or got divorced.
4. You were abused as a child and have been carrying that around with you for years.
5. You lost your life savings due to poor investment choices.
6. Your favorite car was totaled in an accident.
7. You have a permanent physical disability.

And the list goes on. The bottom line is: you've been impacted by something traumatic at some point in your life. We all have.

First, know that you're not alone.

Second, realize that your personal adversity is likely impacting you and your performance in other areas of your life.

For many of us, past events created wounds that we unconsciously carry around, impacting every area of our lives. For some of us, these events may have occurred in childhood.

Would you like to learn how to overcome this adversity and turn your traumatic experience into a personal triumph?

Our guest this week, Charlon Bobo, is an empowermentor and entrepreneurial visionary, as well as a copywriter, editor and best-selling author. She's here to share with us her raw and very personal story of overcoming and the 5 key insights she uses often as her life guide. You, too, will be able to overcome your personal adversity.

I promise: you will be shocked by what Charlon went through, and amazed at the power of her decision to work through it. You will learn how to manage and overcome your personal adversity, and learn to incorporate her "Whole Life Approach" for everyday peace and success.

You, too, can learn to live a life of ease. Listen to this 60-minute interview to find out how.

Do you heart you?

Do you know that it's impossible to heart yourself too much? Yep, not even possible. So, how about giving yourself a BIG DOSE right now in the way that means the most to you.

Whether you relish quiet time, indulge in the luxury of sitting on the beach or in your favorite chair with a good book, finish that painting masterpiece, take a break from work to enjoy a cool glass of tea/lemonade, you are deserved of self-love. Hey, what about standing in front of a mirror and watching you hug yourself? Powerful.

There's no reason to wait for someone else to heart you. Give yourself a gift; heart yourself.

Celebrating You In Sisterhood, Light & Love,

Conscious Marketing: From Selling To Serving

Copywriting + spirituality = conscious marketing materials

The calculation is a new one, but it reveals exciting possibilities as we move ahead with a fresh, inspired vision for business.

Traditional copywriting is saturated with the intent to get you to do one thing as a consumer; buy. Conscious copywriting is saturated with the intent to get you to do two things as a consumer; 1) consider whether or not the offer resonates with you, and 2) decide for yourself.

The purpose of traditional copywriting is solely to sell. The purpose of conscious copywriting is solely to serve. There's no judgment here of right or wrong, good or bad. It's simply a matter of recognizing that our world of commerce is shifting dramatically from selling to serving.

Conscious business owners place a high priority on providing value. They are not content to throw out an offer just to make a buck. The basis for everything they do is truly to be of service, applying their unique combination of life experiences and knowledge. So, whether they offer products or services, the emphasis on providing value for what you purchase is of primary concern.

What's so interesting--and frankly, unexpected--about the shift to serving is that sales aren't compromised. No longer limited by the belief that we must choose between service or success, we provide quality offerings based on core spiritual values and grow thriving businesses.

The grand paradigm shift-of-the-ages is impacting every facet of life, including business. And as spiritual business owners, we welcome the changes that come with it because it means exploration that is simultaneously created and discovered. How fun is that?! As entrepreneurs, there's nothing more enticing than a new challenge. We never retreat from innovation. In fact, that's the environment in which we most shine.

Business and spirituality are perfectly paired because they continually propel each other; one needn't be compromised for the other. They can harmoniously co-exist. And as the caregivers of this approach, we have front row seats to witness the positive and far-reaching impact of a marketing method that was our own collective, conscious creation.

Beautiful!